David Rowell

Booking new engagements · fractional, contract, or full-time

Hire me, fractionally
or by project.
Hire David Rowell, a fractional and contract product designer available for 0-to-1 and AI product design.

I'm a principal-level product designer with 21 years of shipped work for Amazon, Life360, GoodRx, Xbox, Nokia, and Eli Lilly. I design AI-first, ship in real code, and work with you directly. No agency, no hand-offs.

Engagements

  1. 01

    0-to-1 Design & Build

    For founders and teams who need a product, not a deck. I take an idea from first sketch to working software, the design and the real code. It’s how I shipped CartPause across iPhone, Watch, and Mac, solo, in about two months.

    4–10 weeks · fixed scope
  2. 02

    Fractional Design Lead

    Principal-level design leadership, embedded two to three days a week: setting direction, running critique, building the design system, and helping your team fold AI into the work without losing craft.

    2–3 days a week · monthly retainer
  3. 03

    Vision & Strategy Sprint

    A high-fidelity vision prototype your leadership team can feel, not just read. It’s the kind of work I’ve pitched directly to Steve Ballmer and Jeff Bezos, built to get a room to commit to a bet.

    2–4 weeks · fixed scope

Book your intro call.

30 minutes on your product, your goals, and whether we're a fit. Pick any time that works for you.

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How it works

  1. 01

    Intro call

    30 minutes on your product, your goals, and whether we’re a fit.

  2. 02

    Scope & proposal

    A fixed scope, a timeline, and a single price, agreed in days rather than weeks.

  3. 03

    Weekly demos

    Working designs and prototypes every week, so you always know where things stand.

  4. 04

    Ship & handoff

    Production-ready design, plus code where it’s in scope, documented for your team.

Questions

Is David Rowell available for hire?
Yes. David is currently booking new fractional and contract engagements, and is open to the right full-time role. He works remotely from Boise, Idaho.
What does a fractional engagement with David look like?
Typically two to three days a week embedded with a product team, leading design direction, running critique, building design systems, and shipping alongside engineering. Engagements run month to month on a simple retainer.
How does David price engagements?
Fixed-scope projects, like a 0-to-1 design-and-build or a vision sprint, are quoted as a single price after a short intro call. Fractional work is a weekly or monthly retainer. There is no agency markup; you work with David directly.
Does David work with early-stage startups?
Yes. 0-to-1 work is his specialty: taking a product from first idea to shipped, including the design and working code, often before a company has its own design team.
Can David both design and build products?
Yes. David designs and ships high-fidelity prototypes in real, working code. He recently designed, built, and shipped CartPause, an independent AI app for iPhone, Apple Watch, and Mac, entirely solo.